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WebsiteAudit

Website Audit Checklist

Answer 20 questions about your website and get an instant score across trust, SEO basics, lead capture, mobile performance, and contact paths. Free, no sign-up required.

Free · No sign-up · No data saved Works instantly in your browser.

Generate the link, copy it, and use it anywhere — website buttons, email signatures, social bios, or QR codes.

Website audit checklist

Score your website in 2 minutes.

Answer honestly. Each question has a Yes / No answer. Your score appears at the end.

Trust signals
SEO basics
Lead capture
Mobile & speed
Contact path quality

Answer all 20 questions to get your score.

FAQ

Common questions about website audits

What does this website audit checklist cover?

It covers 20 criteria across five areas: trust signals, SEO basics, lead capture, mobile and page speed, and contact path quality. Each area is scored separately.

How accurate is the score?

The checklist gives you a directional score based on your honest answers. It is not a live technical scan — it reflects what you know about your own website.

What score should I aim for?

A score above 75 indicates a reasonably solid foundation. Below 60 means there are high-impact gaps worth addressing before investing in traffic or ads.

Should I get a professional audit after this?

If your score is below 70, or if specific sections score low, a professional audit will identify the root cause and the clearest fix to prioritise.

How long does this take?

Most business owners complete it in under 3 minutes.

Is this the same as a technical SEO audit?

No. This is a practical business-level check. A technical audit inspects crawl errors, Core Web Vitals, indexing, schema, and server response — which requires live site access.

Can I use this for a client website?

Yes. Agencies and consultants use this to get a quick baseline on a new client site before starting a deeper engagement.

What should I do with a low score?

Focus on the section with the lowest score first. Trust and lead capture gaps usually have the highest impact on conversion.